Posted in Whats Happening?
A major change is under way in how New Zealand Trade & Enterprise (NZTE) will help small to medium enterprises (SMEs) build their business capability.
Central government funding assistance will now be targeted to businesses committed to co-investing in improving their own success and growth prospects. As a first step a commercially neutral regional partner will take a SME business through a free assessment process that will inform the development of an agreed Action Plan for building their business capability.
Then some of these businesses in each region, which are assessed as strategically important or with export prospects, will be eligible to receive a Capability Development Service voucher. This entitles the bearer to a contribution of up to 50% towards the fee of Qualified Capability Development Services that meet their agreed development needs.
Following an RFP process NZTE, in partnership with the Foundation of Research Science & Technology (FRST) has just appointed 14 Regional Partners as local one stop shops for assisting business throughout New Zealand. They are required to act in a commercially neutral way so their business development needs can be assessed objectively. They may then be eligible for capability development service vouchers from NZTE or financial grants for approved innovation projects from FRST.
By early 2011 these programmes and the infrastructure to support them will be in place and through this website we will provide you with contact details so make a note in your diary to check back with us when you return to work in the New Year.
Posted in Resources
Take a look at our Annual Report for 2009-10 by clicking on the cover below
Posted in Resources

For all of you out there in SME business land you need to get yourselves hooked upto the information feeds from BusinessBlogs as they provide great information and pragmatic tips
Laser beam focus - get clear on the problems you help solve and the people you solve them for. Tom Peters author of In Search of Excellent said "if your customers don't have a problem, give them one". People are more motivated to buy to avoid pain than gain something. 2. Create "Positioning Statement" that grabs attention of the prospect. Read the rest of the article on our website.
Paul O'Donohue, Sales STAR
http://blog.salesstar.com/2010/09/5-tips-to-turbo-boost-sales/
Get over yourself, get out there and make things happen. Sales are the one thing that has the greatest impact on cash flow. Without sales you won't have a business. Dedicate 50% of your time to sales so your business grows. Focusing on admin or ops is like re-arranging deck chairs on the Titanic. Get out from behind that desk. Make genuine human contact to make sales.
St John Craner, Distinct Marketing
www.distinct.co.nz/blog
Reducing your price is another typical strategy that is floated by many executives to stimulate demand. Cutting prices by skimping on service delivery isn't likely to thrill the client or ensure loyalty. Value: is something the customer is prepared to pay for. It appears that in the ‘New Normal' the key issue is not really price - the issue is risk. Hence, companies should build a strategy to focus delivering safety when implementing any strategy.
Ralph Vugts - Huthwaite Sales Strategy
www.huthwaite.com.au/sales-strategy.html
We have found that we need to be persistent with our sales and marketing efforts, and to accept that it may take literally up to 10 phone calls or emails to reach a prospective client. Keep trying. Accept that they are busy and that they are yet to discover how much you can add value to them. Persistence and a little patience will pay dividends.
Richard Adams, Underground Marketing Ltd
www.undergroundmarketing.co.nz
Make sure you don't fall into the habit of always talking to the people you always used to and thinking that you can only do what you've always done. The first year in business has lots of administrative stuff to be done anyway so you have to schedule time to talk to new people and try new approaches. Only by trying new things will you start to grow.
Paul Slater, Mushcado Consulting Ltd
www.mushcado.wordpress.com/
Posted in Resources
Getting new customers may not always be easy, but keeping them is even harder. The trick to customer support is to sell something, send your customer away satisfied, and have her want to come back to you the next time she needs something.
Posted in Resources
The challenge of getting a team that is committed to the same goals and right attitudes so amazing things will happen. Getting a team of people to behave as a team is the art. It's something that entrepreneurs forget as they sometimes think it is all about them and try to do it all themselves, dragging their team behind them.
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